https://robodonnell.ca Rob O'Donnell · Branding · Portfolio Wed, 23 Nov 2022 17:07:16 +0000 https://robodonnell.ca en https://robodonnell.ca/RISE-Botanicals Wed, 23 Nov 2022 17:07:16 +0000 Rob O'Donnell · Branding · Portfolio https://robodonnell.ca/RISE-Botanicals <img width="1500" height="817" width_o="1500" height_o="817" data-src="https://freight.cargo.site/t/original/i/979976dac59ae554d951319e5b151f290115e26a82a103ca3c1d2d8303a23c30/banner-rise.jpg" data-mid="159969306" border="0" src="https://freight.cargo.site/w/1000/i/979976dac59ae554d951319e5b151f290115e26a82a103ca3c1d2d8303a23c30/banner-rise.jpg" /> RISE Botanicals Venturing into the world of functional beverages, Botanicals is the newest product line from one of Canada’s favourite kombucha brands, RISE. Combining both beneficial and delicious ingredients, Botanicals consists of four functional adaptogenic beverages—Relax, Renew, Focus and Boost. I worked with Rank Media Agency to define the Botanicals subset of the RISE brand and create a series of labels that reflected the benefits and purpose of each flavour. Following that I designed the web experience and a series of campaign posters seen around Montreal. Art Direction PackagingWeb DesignCreative Team:Santiago Torres - Creative &amp; Art DirectionMatt Shalinski - CCO Rank Media <img width="2000" height="2445" width_o="2000" height_o="2445" data-src="https://freight.cargo.site/t/original/i/bada2f6a66c89826d2dd56536e8fd77d1abd0a5182a4a16cb7867c4159f6b675/3-Focus-V1.jpg" data-mid="159981462" border="0" src="https://freight.cargo.site/w/1000/i/bada2f6a66c89826d2dd56536e8fd77d1abd0a5182a4a16cb7867c4159f6b675/3-Focus-V1.jpg" /> <img width="2000" height="2445" width_o="2000" height_o="2445" data-src="https://freight.cargo.site/t/original/i/bdf6cb6960c402d3a5e36e6b44c55f57ac12b8915ed1d66c874863467be9bc25/4-Boost-V1.jpg" data-mid="159981461" border="0" src="https://freight.cargo.site/w/1000/i/bdf6cb6960c402d3a5e36e6b44c55f57ac12b8915ed1d66c874863467be9bc25/4-Boost-V1.jpg" /> <img width="2000" height="2445" width_o="2000" height_o="2445" data-src="https://freight.cargo.site/t/original/i/848ee3fd151be75cb9239d51d459001f31c21f7cac878843ceea328f31bea345/2-Renew-V1.jpg" data-mid="159981463" border="0" src="https://freight.cargo.site/w/1000/i/848ee3fd151be75cb9239d51d459001f31c21f7cac878843ceea328f31bea345/2-Renew-V1.jpg" /> <img width="2000" height="2445" width_o="2000" height_o="2445" data-src="https://freight.cargo.site/t/original/i/b4258fb1e390efcb876b6f25b80e1b4959402eff7f970aa716dd72725a7c29fb/1-Relax-V1.jpg" data-mid="159981460" border="0" src="https://freight.cargo.site/w/1000/i/b4258fb1e390efcb876b6f25b80e1b4959402eff7f970aa716dd72725a7c29fb/1-Relax-V1.jpg" /> <img width="1900" height="1800" width_o="1900" height_o="1800" data-src="https://freight.cargo.site/t/original/i/27d67a5cce65f3d9438bfdc4b6527622f742c81fa0295022524d8d728b83454d/home.gif" data-mid="159979963" border="0" src="https://freight.cargo.site/w/1000/i/27d67a5cce65f3d9438bfdc4b6527622f742c81fa0295022524d8d728b83454d/home.gif" /> <img width="1900" height="1800" width_o="1900" height_o="1800" data-src="https://freight.cargo.site/t/original/i/51df39669b005be16a5fe4b3e8067fe6c8d7a070b6e28d20d358a2bd92fe3d7a/menu.gif" data-mid="160097558" border="0" src="https://freight.cargo.site/w/1000/i/51df39669b005be16a5fe4b3e8067fe6c8d7a070b6e28d20d358a2bd92fe3d7a/menu.gif" /> <img width="1900" height="1800" width_o="1900" height_o="1800" data-src="https://freight.cargo.site/t/original/i/6ca292e2ee07378b563e845fceccfb93502632d9729e025299480e77bb79b70c/flavor.gif" data-mid="159979962" border="0" src="https://freight.cargo.site/w/1000/i/6ca292e2ee07378b563e845fceccfb93502632d9729e025299480e77bb79b70c/flavor.gif" /> <img width="2000" height="1182" width_o="2000" height_o="1182" data-src="https://freight.cargo.site/t/original/i/00552f227f140d3176e17d0ca15e92297c9608a30eb7e69929d8f5f19a7dc18e/mockup-street-1.jpg" data-mid="159969257" border="0" src="https://freight.cargo.site/w/1000/i/00552f227f140d3176e17d0ca15e92297c9608a30eb7e69929d8f5f19a7dc18e/mockup-street-1.jpg" /> <img width="2000" height="1459" width_o="2000" height_o="1459" data-src="https://freight.cargo.site/t/original/i/f6476a04659add90f5c4b9156a475754a580320084896f11d42bd83168173e41/billboard.jpg" data-mid="159980363" border="0" src="https://freight.cargo.site/w/1000/i/f6476a04659add90f5c4b9156a475754a580320084896f11d42bd83168173e41/billboard.jpg" /> <img width="2000" height="1459" width_o="2000" height_o="1459" data-src="https://freight.cargo.site/t/original/i/b273e99e8efc9b45361b2660c99efbdb718f57096d6948289c83ba9de601c7b1/poster-2.jpg" data-mid="159980241" border="0" src="https://freight.cargo.site/w/1000/i/b273e99e8efc9b45361b2660c99efbdb718f57096d6948289c83ba9de601c7b1/poster-2.jpg" /> <img width="2000" height="1349" width_o="2000" height_o="1349" data-src="https://freight.cargo.site/t/original/i/f6eeae394defb344578177e9085259630d3bbd6f5a233f0f82f856c2c36a9ffa/mockup-street-2.jpg" data-mid="159969258" border="0" src="https://freight.cargo.site/w/1000/i/f6eeae394defb344578177e9085259630d3bbd6f5a233f0f82f856c2c36a9ffa/mockup-street-2.jpg" /> https://robodonnell.ca/KEH Tue, 20 Sep 2022 15:20:25 +0000 Rob O'Donnell · Branding · Portfolio https://robodonnell.ca/KEH <img width="1500" height="817" width_o="1500" height_o="817" data-src="https://freight.cargo.site/t/original/i/f8ab5d305aed5f36163c8a745ab16cade31c2b6a313831fee678af8cb0bc6aca/banner-2.jpg" data-mid="153488076" border="0" src="https://freight.cargo.site/w/1000/i/f8ab5d305aed5f36163c8a745ab16cade31c2b6a313831fee678af8cb0bc6aca/banner-2.jpg" /> KEH The original camera re-commerce company, KEH is a team of photographers, makers, collectors and crafters that puts high quality secondhand gear in the hands of fellow photographers. Re-envisioning their brand was a matter of proudly stating their highly held values with a strong design system and language, carefully curated photography and video, meaningful partnerships and a highly functional e-commerce experience. New content and campaigns were created to inspire and inform, delivering KEH expertise to aspiring photographers and veterans alike. Brand DesignArt DirectionWeb DesignCreative Team:David Trumpf - Head of BrandBritta Jerome - Brand StrategistMatt Bero - Content Creator Shogo Shimizu - Motion Designer <img width="1000" height="563" width_o="1000" height_o="563" data-src="https://freight.cargo.site/t/original/i/2efa7a4c280a50a03f029dbe0f117f492450308970ff84aa76c307d021d33a09/lx.gif" data-mid="153485588" border="0" src="https://freight.cargo.site/w/1000/i/2efa7a4c280a50a03f029dbe0f117f492450308970ff84aa76c307d021d33a09/lx.gif" /> <img width="1917" height="1278" width_o="1917" height_o="1278" data-src="https://freight.cargo.site/t/original/i/21b48acd71f265e51f3bad320f474762782c682bd0726abbc564da4eda3e697d/posters-2-2.png" data-mid="153452122" border="0" src="https://freight.cargo.site/w/1000/i/21b48acd71f265e51f3bad320f474762782c682bd0726abbc564da4eda3e697d/posters-2-2.png" /> <img width="1790" height="1278" width_o="1790" height_o="1278" data-src="https://freight.cargo.site/t/original/i/c46fbce5da7b4689350c3562c62c2d0c58e3ebf8a1e48e98683d6b5d50951d32/keh-talks.jpg" data-mid="153448941" border="0" src="https://freight.cargo.site/w/1000/i/c46fbce5da7b4689350c3562c62c2d0c58e3ebf8a1e48e98683d6b5d50951d32/keh-talks.jpg" /> <img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/387810fd92299ebbfef23e29efeff4ee3accfd039ed9389e09e4054eb1b4cb73/homegif.gif" data-mid="153459588" border="0" src="https://freight.cargo.site/w/1000/i/387810fd92299ebbfef23e29efeff4ee3accfd039ed9389e09e4054eb1b4cb73/homegif.gif" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/b35d92586368c5aab945b38454858ddb21df5b84eeb9edc813df3a24b476ce1b/pdp-desktop.jpg" data-mid="153461348" border="0" src="https://freight.cargo.site/w/1000/i/b35d92586368c5aab945b38454858ddb21df5b84eeb9edc813df3a24b476ce1b/pdp-desktop.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/80a0e2aa74ba1856cd3ed90f6f4d98ebd4f973a9e544a3a53da83d7b99b51196/web-mobile.jpg" data-mid="153483858" border="0" src="https://freight.cargo.site/w/1000/i/80a0e2aa74ba1856cd3ed90f6f4d98ebd4f973a9e544a3a53da83d7b99b51196/web-mobile.jpg" /> <img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/082f23e2e8a9ad70ff4e976897cad8a8167afd2281dd7cfb906d48dd4e163910/sellgif.gif" data-mid="153459590" border="0" src="https://freight.cargo.site/w/1000/i/082f23e2e8a9ad70ff4e976897cad8a8167afd2281dd7cfb906d48dd4e163910/sellgif.gif" /> <img width="5094" height="2623" width_o="5094" height_o="2623" data-src="https://freight.cargo.site/t/original/i/1e435d109154db311c4a88d1b977c0f2606ba3dd35e6285c8dddac0494cc9083/catalog.png" data-mid="153452029" border="0" src="https://freight.cargo.site/w/1000/i/1e435d109154db311c4a88d1b977c0f2606ba3dd35e6285c8dddac0494cc9083/catalog.png" /> <img width="1600" height="871" width_o="1600" height_o="871" data-src="https://freight.cargo.site/t/original/i/efe965ee811adf10086cf44d4690799c94a58a617ddb6550c23ab96260ecae2d/keh-banner.jpg" data-mid="153450686" border="0" src="https://freight.cargo.site/w/1000/i/efe965ee811adf10086cf44d4690799c94a58a617ddb6550c23ab96260ecae2d/keh-banner.jpg" /> <img width="1598" height="1021" width_o="1598" height_o="1021" data-src="https://freight.cargo.site/t/original/i/d89c40cf778e706715b8298aaf05a15f9920b930900c31109dd0db827e34535f/keh-tmr.jpg" data-mid="153448943" border="0" src="https://freight.cargo.site/w/1000/i/d89c40cf778e706715b8298aaf05a15f9920b930900c31109dd0db827e34535f/keh-tmr.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7644684338e9d63430b973a779e9167caaa54f634d2416ff6a94936c8038a696/paid.png" data-mid="153492462" border="0" src="https://freight.cargo.site/w/1000/i/7644684338e9d63430b973a779e9167caaa54f634d2416ff6a94936c8038a696/paid.png" /> <img width="2300" height="1536" width_o="2300" height_o="1536" data-src="https://freight.cargo.site/t/original/i/e1a1eb01af1c6370f878c72a1d42e5162dd9c67d581d8c928fd725069e5ca65e/street-billboard-4.png" data-mid="153493274" border="0" src="https://freight.cargo.site/w/1000/i/e1a1eb01af1c6370f878c72a1d42e5162dd9c67d581d8c928fd725069e5ca65e/street-billboard-4.png" /> https://robodonnell.ca/Anatomy-Vitamins Sun, 07 Nov 2021 10:42:01 +0000 Rob O'Donnell · Branding · Portfolio https://robodonnell.ca/Anatomy-Vitamins <img width="1600" height="871" width_o="1600" height_o="871" data-src="https://freight.cargo.site/t/original/i/5103762a081ab9f5a958110a977f3ce44501474a76590337d7a877ac6bdbe86f/anaotmy-1.jpg" data-mid="127975535" border="0" src="https://freight.cargo.site/w/1000/i/5103762a081ab9f5a958110a977f3ce44501474a76590337d7a877ac6bdbe86f/anaotmy-1.jpg" /> Anatomy Vitamins Take one, receive all. Anatomy is a filler free multivitamin for men and women that combines science with ancient medicine.The brand blends minimal colour, angular linework diagrams and a single weight sans serif typeface with bright, colourful photography to let the science and the ingredients speak for themselves. Art Direction PackagingWeb Design Creative Team: Santiago Torres - Creative &amp; Art DirectionMatt Shalinski - CCO Rank Media <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3e8e43a53e727b1fcec6eebf596eb8bd6081221e5ed885740f9a0784f2d23bd6/anatomy-cal-prelaunch-1.png" data-mid="127891037" border="0" src="https://freight.cargo.site/w/1000/i/3e8e43a53e727b1fcec6eebf596eb8bd6081221e5ed885740f9a0784f2d23bd6/anatomy-cal-prelaunch-1.png" /> <img width="2006" height="1124" width_o="2006" height_o="1124" data-src="https://freight.cargo.site/t/original/i/66787ea361e21f5992675b72fa92bceea021c045853601f1a28e573543a5df14/IMG_6427.JPG" data-mid="127891240" border="0" src="https://freight.cargo.site/w/1000/i/66787ea361e21f5992675b72fa92bceea021c045853601f1a28e573543a5df14/IMG_6427.JPG" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/e6126ff8553137b6e22bcb5b64a8e81496b7b618cc28d32651494978afe4928a/a-web-3.jpg" data-mid="127952552" border="0" src="https://freight.cargo.site/w/1000/i/e6126ff8553137b6e22bcb5b64a8e81496b7b618cc28d32651494978afe4928a/a-web-3.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/3b1d4ac4a3d0600a7a2960eb366a8ec24c610f195631b3ddae71a9d0e445f7f6/a-web-1.jpg" data-mid="127952550" border="0" src="https://freight.cargo.site/w/1000/i/3b1d4ac4a3d0600a7a2960eb366a8ec24c610f195631b3ddae71a9d0e445f7f6/a-web-1.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/a591065ebd8008855a7de326fa85b274dc5e39aca436877443a18ba056b05f55/a-web-m.jpg" data-mid="127952553" border="0" src="https://freight.cargo.site/w/1000/i/a591065ebd8008855a7de326fa85b274dc5e39aca436877443a18ba056b05f55/a-web-m.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/16844158961deadfcb5bb354e0f20efdcfc0528fad6a128c8fe87bba8a1639a6/a-web-2.jpg" data-mid="127952551" border="0" src="https://freight.cargo.site/w/1000/i/16844158961deadfcb5bb354e0f20efdcfc0528fad6a128c8fe87bba8a1639a6/a-web-2.jpg" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4b81b5fd94ac681fe485aaddd62e81bd9412e7dce1b4470f652e04839d379a26/anatomy-cal-oct-1.jpg" data-mid="127891036" border="0" src="https://freight.cargo.site/w/1000/i/4b81b5fd94ac681fe485aaddd62e81bd9412e7dce1b4470f652e04839d379a26/anatomy-cal-oct-1.jpg" /> <img width="1320" height="1316" width_o="1320" height_o="1316" data-src="https://freight.cargo.site/t/original/i/7fe413a9c3b1eebfc127b639bac400fe8ca7ccb83080c36f422d9c0a73cd85c4/Screen-Shot-2021-12-20-at-8.51.22-PM.png" data-mid="127891202" border="0" src="https://freight.cargo.site/w/1000/i/7fe413a9c3b1eebfc127b639bac400fe8ca7ccb83080c36f422d9c0a73cd85c4/Screen-Shot-2021-12-20-at-8.51.22-PM.png" /> https://robodonnell.ca/Racist-Medicine-Kills Tue, 08 Jun 2021 01:34:40 +0000 Rob O'Donnell · Branding · Portfolio https://robodonnell.ca/Racist-Medicine-Kills <img width="2200" height="1291" width_o="2200" height_o="1291" data-src="https://freight.cargo.site/t/original/i/9147b37aa5de75588a9a4713af5255337faac522b17d540d5700f310ee51a0dd/protest-poster.jpg" data-mid="127957515" border="0" src="https://freight.cargo.site/w/1000/i/9147b37aa5de75588a9a4713af5255337faac522b17d540d5700f310ee51a0dd/protest-poster.jpg" /> Racist Medicine Kills In his pursuit to address the massively pertinant issue of racism in the American health care system, Adam Schiff introduced The Equal Health Care For All Act into the senate on September 2020. Senator Schiff commissioned this website to showcase personal accounts of how citizens have been discriminated against by health care providers in the US.The branding takes its roots from typographic protest signs of the civil rights movement, and inspiration for the design of the website comes directly from early Black Panther Newsletter publications, which at its time was a similar forum for discussing injustices towards the community. Art DirectionWeb Design Creative Team: Santiago Torres - Logo Design <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/5b11feb09d5cde69686a3bec4ce8aa89c54dc6973080c5d1f669db2aeaa811ba/rmw-web-1.jpg" data-mid="127955341" border="0" src="https://freight.cargo.site/w/1000/i/5b11feb09d5cde69686a3bec4ce8aa89c54dc6973080c5d1f669db2aeaa811ba/rmw-web-1.jpg" /> <img width="1775" height="1115" width_o="1775" height_o="1115" data-src="https://freight.cargo.site/t/original/i/76deee99b90156d4f8f218389ffd006deab2a44a0bb549d4b3c9223d3c1445c2/2.jpg" data-mid="110733133" border="0" src="https://freight.cargo.site/w/1000/i/76deee99b90156d4f8f218389ffd006deab2a44a0bb549d4b3c9223d3c1445c2/2.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/3bfc17193d15638b5b159d58af471c681ee9b64ec34d4068c09429a2327f1366/rmw-web-4.jpg" data-mid="127955344" border="0" src="https://freight.cargo.site/w/1000/i/3bfc17193d15638b5b159d58af471c681ee9b64ec34d4068c09429a2327f1366/rmw-web-4.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/1ba97e6611990b9150bdd9c0aeb3bb56c16f589f012973a29902b6100a5f56f2/rmw-web-2.jpg" data-mid="127955342" border="0" src="https://freight.cargo.site/w/1000/i/1ba97e6611990b9150bdd9c0aeb3bb56c16f589f012973a29902b6100a5f56f2/rmw-web-2.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/56a25f3394b3c7edf81450251e4ebb18bcb833c360f45790b7fec62f9523298d/rmw-web-3.jpg" data-mid="127955343" border="0" src="https://freight.cargo.site/w/1000/i/56a25f3394b3c7edf81450251e4ebb18bcb833c360f45790b7fec62f9523298d/rmw-web-3.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/98cb3343dacc7a8e1a0ee3ce741f03f79fac194ef0ff69d7457641b7ed2672db/rmw-web-m2.jpg" data-mid="127955345" border="0" src="https://freight.cargo.site/w/1000/i/98cb3343dacc7a8e1a0ee3ce741f03f79fac194ef0ff69d7457641b7ed2672db/rmw-web-m2.jpg" /> <img width="4000" height="2800" width_o="4000" height_o="2800" data-src="https://freight.cargo.site/t/original/i/829c4f79f5291d0ca5d796fe22a4bf9b01a1d126cde2e0eb7770894ebd3daafc/Bus-Stop-Billboard-MockUp-2.jpg" data-mid="110725202" border="0" src="https://freight.cargo.site/w/1000/i/829c4f79f5291d0ca5d796fe22a4bf9b01a1d126cde2e0eb7770894ebd3daafc/Bus-Stop-Billboard-MockUp-2.jpg" /> https://robodonnell.ca/Neuline Tue, 21 Dec 2021 18:12:18 +0000 Rob O'Donnell · Branding · Portfolio https://robodonnell.ca/Neuline <img width="2560" height="1476" width_o="2560" height_o="1476" data-src="https://freight.cargo.site/t/original/i/80cddd8bf9720b114911e9c75da71c5836406c7b1792bd175d13a00dccb3f404/neuline-brand-system-animated.gif" data-mid="127945500" border="0" src="https://freight.cargo.site/w/1000/i/80cddd8bf9720b114911e9c75da71c5836406c7b1792bd175d13a00dccb3f404/neuline-brand-system-animated.gif" /> Neuline An ambitious web tool that allows people to design their own custom kitchen in minutes and then order all the necessary materials from the site itself. The development of the brand identity involved merging the elegant European design of the cabinets with the customer driven, shipping-forward aspect of the company. Art DirectionWeb Design Creative Team: Santiago Torres - Creative &amp; Art DirectionMatt Shalinski - CCO Rank Media Project Website: neuline.com <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/57725c5c8a92849565d2326f1026c8895a90497fb77eb85c02004508d715b10b/NL-WEB-1.jpg" data-mid="127950636" border="0" src="https://freight.cargo.site/w/1000/i/57725c5c8a92849565d2326f1026c8895a90497fb77eb85c02004508d715b10b/NL-WEB-1.jpg" /> <img width="2560" height="1476" width_o="2560" height_o="1476" data-src="https://freight.cargo.site/t/original/i/5e00253227cb57d25190f0903064f974a37bcd1fff3ee553068b931c061a5560/neuline-case-study-image-2.jpg" data-mid="127945498" border="0" src="https://freight.cargo.site/w/1000/i/5e00253227cb57d25190f0903064f974a37bcd1fff3ee553068b931c061a5560/neuline-case-study-image-2.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/bd088a2e92471144fa832a3ff1355dfd1b84d83394dae10a96d16e1621cbfebf/nl-web-2.jpg" data-mid="127950637" border="0" src="https://freight.cargo.site/w/1000/i/bd088a2e92471144fa832a3ff1355dfd1b84d83394dae10a96d16e1621cbfebf/nl-web-2.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/6c0b823f3a56c385d142015b9b45559698e12d927e7a86423dfbbb4b62f7aede/nl-web-m.jpg" data-mid="127950639" border="0" src="https://freight.cargo.site/w/1000/i/6c0b823f3a56c385d142015b9b45559698e12d927e7a86423dfbbb4b62f7aede/nl-web-m.jpg" /> <img width="2560" height="1476" width_o="2560" height_o="1476" data-src="https://freight.cargo.site/t/original/i/84e7a8301acc921f3b71f38b4125650dcb14c4a2d29d99af2b3b1a4eeb2e9bdf/neuline-case-study-image-1.jpg" data-mid="127945497" border="0" src="https://freight.cargo.site/w/1000/i/84e7a8301acc921f3b71f38b4125650dcb14c4a2d29d99af2b3b1a4eeb2e9bdf/neuline-case-study-image-1.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/63785622c2cfea8ef9ab3ac94f52ad6cf4f003cafa8ea58d4f7405ebb316a2fb/nl-web-3.jpg" data-mid="127950638" border="0" src="https://freight.cargo.site/w/1000/i/63785622c2cfea8ef9ab3ac94f52ad6cf4f003cafa8ea58d4f7405ebb316a2fb/nl-web-3.jpg" /> <img width="2560" height="1476" width_o="2560" height_o="1476" data-src="https://freight.cargo.site/t/original/i/8400bddf371ad415d59c3647b25a6f819c7fe02e7208a45ac2ef03c82b83e186/neuline-case-study-image-3.jpg" data-mid="127945499" border="0" src="https://freight.cargo.site/w/1000/i/8400bddf371ad415d59c3647b25a6f819c7fe02e7208a45ac2ef03c82b83e186/neuline-case-study-image-3.jpg" /> https://robodonnell.ca/LEVELS Tue, 21 Dec 2021 22:42:09 +0000 Rob O'Donnell · Branding · Portfolio https://robodonnell.ca/LEVELS <img width="1600" height="871" width_o="1600" height_o="871" data-src="https://freight.cargo.site/t/original/i/1e7f119cb18fc17d40572ca0fab6ce03fe0865f11580670ccdef15dfbaab592b/Untitled-1.jpg" data-mid="127972803" border="0" src="https://freight.cargo.site/w/1000/i/1e7f119cb18fc17d40572ca0fab6ce03fe0865f11580670ccdef15dfbaab592b/Untitled-1.jpg" /> LEVELS LEVELS is a food and beverage consultancy that use their expertise in back of house master planning and food service design to develop cutting edge restaurant concepts from start to finish.The brand we developed takes a minimal black and white approach, using a bold utilitarian typeface and broad lines to create visual spaces in which information and imagery can be showcased. CreativeWeb Design Creative Team: Santiago Torres - Creative &amp; Art Direction <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/d4698ef4bde9bcf3385ec51207582e4a03e6320f9b2b2429b74ffa0b9fa2927e/lvls-web-1.jpg" data-mid="127972677" border="0" src="https://freight.cargo.site/w/1000/i/d4698ef4bde9bcf3385ec51207582e4a03e6320f9b2b2429b74ffa0b9fa2927e/lvls-web-1.jpg" /> <img width="2400" height="1800" width_o="2400" height_o="1800" data-src="https://freight.cargo.site/t/original/i/5c41af7f815af439853f1c3b341c02afad6872718bbc17e2d261b9d4ab736544/levels-book-mockup-1.jpg" data-mid="127971519" border="0" src="https://freight.cargo.site/w/1000/i/5c41af7f815af439853f1c3b341c02afad6872718bbc17e2d261b9d4ab736544/levels-book-mockup-1.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/3ea38211a1c3aec6e97c57a932213a71225c67f7da9a34f8c8ded03b1cd4f812/lvls-web-2.jpg" data-mid="127972678" border="0" src="https://freight.cargo.site/w/1000/i/3ea38211a1c3aec6e97c57a932213a71225c67f7da9a34f8c8ded03b1cd4f812/lvls-web-2.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/70ea102b489e97ac762dedddf1b55b1325bbc01164f29c0f7907bfe5989862ce/lvls-web-M.jpg" data-mid="127972680" border="0" src="https://freight.cargo.site/w/1000/i/70ea102b489e97ac762dedddf1b55b1325bbc01164f29c0f7907bfe5989862ce/lvls-web-M.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/ef538a5fa959d78ce9f8ad8816ac2534b7dc872870b85a908ff67c3ed5414319/lvls-web-3.jpg" data-mid="127972679" border="0" src="https://freight.cargo.site/w/1000/i/ef538a5fa959d78ce9f8ad8816ac2534b7dc872870b85a908ff67c3ed5414319/lvls-web-3.jpg" /> <img width="2400" height="1800" width_o="2400" height_o="1800" data-src="https://freight.cargo.site/t/original/i/18652842653067932faacc2067e526c7f5e65fb6347548df2d18d6629d7f6f9c/levels-book-mockup-2.jpg" data-mid="127971520" border="0" src="https://freight.cargo.site/w/1000/i/18652842653067932faacc2067e526c7f5e65fb6347548df2d18d6629d7f6f9c/levels-book-mockup-2.jpg" /> https://robodonnell.ca/Nomad-Coliving Thu, 04 Aug 2022 18:22:15 +0000 Rob O'Donnell · Branding · Portfolio https://robodonnell.ca/Nomad-Coliving <img width="1600" height="871" width_o="1600" height_o="871" data-src="https://freight.cargo.site/t/original/i/ac44306e303f66473a4b26d478fde13958c701bcda5470c47df2b633837685df/noco-wall-mockup-1.jpg" data-mid="150001530" border="0" src="https://freight.cargo.site/w/1000/i/ac44306e303f66473a4b26d478fde13958c701bcda5470c47df2b633837685df/noco-wall-mockup-1.jpg" /> Nomad Coliving The first of it’s kind in Canada, NoCo in Montreal is a Coliving and CoWorking space created as a social initiative to provide affordable short term housing to “digital nomads” - young professionals who work and travel around the world. More than just a place to stay, NoCo is a vibrant community space and a perfect way to get to know the city.They needed an identity that represented the inclusive, multicultural and highly social atmosphere you experience at the coliving, so I created a flexible brand system of modular layout, colorful expressive stickers and a variable typeface that was all around fun to interact with. Art Direction IllustrationWeb Design <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/045b4501a8bffe5a619a5be5ead8cfd7512c5f109cd036d918dd72bcc8b27686/web-mockups-2.jpg" data-mid="149647371" border="0" src="https://freight.cargo.site/w/1000/i/045b4501a8bffe5a619a5be5ead8cfd7512c5f109cd036d918dd72bcc8b27686/web-mockups-2.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d48305f3ffd16a9175c5cd7fafb92f1f3bff3d93058ece1888e633c3a7f5eb84/logo-system.png" data-mid="149708344" border="0" src="https://freight.cargo.site/w/1000/i/d48305f3ffd16a9175c5cd7fafb92f1f3bff3d93058ece1888e633c3a7f5eb84/logo-system.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5c18fa58b569ede37bdcbea4c974001673e17ae07158b2ef1f3556ff2a57fdf1/stories.png" data-mid="149708732" border="0" src="https://freight.cargo.site/w/1000/i/5c18fa58b569ede37bdcbea4c974001673e17ae07158b2ef1f3556ff2a57fdf1/stories.png" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/6d1afc0ad3c994dd319b810941df2df0349acd1d0c902561f89d1e558b1b8b36/web-mockups-1.jpg" data-mid="149647019" border="0" src="https://freight.cargo.site/w/1000/i/6d1afc0ad3c994dd319b810941df2df0349acd1d0c902561f89d1e558b1b8b36/web-mockups-1.jpg" /> <img width="1200" height="1181" width_o="1200" height_o="1181" data-src="https://freight.cargo.site/t/original/i/0273c416a53334c5069ca4f2e4c7228211c09bf9f686753509901b7b3ee31744/noco-sticker-mockup.png" data-mid="149708993" border="0" src="https://freight.cargo.site/w/1000/i/0273c416a53334c5069ca4f2e4c7228211c09bf9f686753509901b7b3ee31744/noco-sticker-mockup.png" /> https://robodonnell.ca/Luv-Affair Sun, 21 Feb 2021 19:37:52 +0000 Rob O'Donnell · Branding · Portfolio https://robodonnell.ca/Luv-Affair <img width="1440" height="821" width_o="1440" height_o="821" data-src="https://freight.cargo.site/t/original/i/b6f4f9953ee905d5155592745d4998c4ceaff7b118a0303863dfd2b264119b7c/portfolio-2021-images.jpg" data-mid="127975774" border="0" src="https://freight.cargo.site/w/1000/i/b6f4f9953ee905d5155592745d4998c4ceaff7b118a0303863dfd2b264119b7c/portfolio-2021-images.jpg" /> Luv Affair Luv Affair is a DJ based in Vienna, Austria. He needed a logo that reflected the genre of music he produced, which is Disco/House rooted in the 70’s wave. The wordmark I developed takes a psychedelic hand lettered approach that invokes the nostalgic feel of the disco era. Logo Design Art Direction <img width="1488" height="1488" width_o="1488" height_o="1488" data-src="https://freight.cargo.site/t/original/i/f8432a8153e69edc31f917250a6b2b250239db0885dcef091d713f51374a8317/la-record-cover-mockup.jpg" data-mid="127941415" border="0" src="https://freight.cargo.site/w/1000/i/f8432a8153e69edc31f917250a6b2b250239db0885dcef091d713f51374a8317/la-record-cover-mockup.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/0bf4ed06c8740b12fb8944fc6bc9cd37ff0377acfdd19244da59a7c4d00d16e9/la-gif-1.gif" data-mid="127941527" border="0" src="https://freight.cargo.site/w/1000/i/0bf4ed06c8740b12fb8944fc6bc9cd37ff0377acfdd19244da59a7c4d00d16e9/la-gif-1.gif" /> <img width="1183" height="743" width_o="1183" height_o="743" data-src="https://freight.cargo.site/t/original/i/ba2b4c33646ee6c0c40d2c14d4b7fa32da0ad913961b3304fb8f18c47628853b/luv-promo.jpg" data-mid="99656851" border="0" src="https://freight.cargo.site/w/1000/i/ba2b4c33646ee6c0c40d2c14d4b7fa32da0ad913961b3304fb8f18c47628853b/luv-promo.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/9b304189a99cc509b45d79605df2a8046156fb8612392f4023fe5b5dce0c6972/la-gif-2.gif" data-mid="127941528" border="0" src="https://freight.cargo.site/w/1000/i/9b304189a99cc509b45d79605df2a8046156fb8612392f4023fe5b5dce0c6972/la-gif-2.gif" /> https://robodonnell.ca/Armadillo Thu, 23 Dec 2021 16:52:38 +0000 Rob O'Donnell · Branding · Portfolio https://robodonnell.ca/Armadillo <img width="1440" height="707" width_o="1440" height_o="707" data-src="https://freight.cargo.site/t/original/i/132936c5c0f3f091b483d5de8e9df5a1c7aceeedbee4afdd3db1308892261d2a/arm-b.jpg" data-mid="128106115" border="0" src="https://freight.cargo.site/w/1000/i/132936c5c0f3f091b483d5de8e9df5a1c7aceeedbee4afdd3db1308892261d2a/arm-b.jpg" /> Armadillo A better way to protect your vehicle against corrosion. Armadillo is the answer to concerns about petro-chemical based alternative rust treatments.The brand uses a modernist symbol, a highly legible grotesk typeface and a strong adhesion to grid based layouts to maintain a consistent and highly functional design system. A black and yellow colour scheme is used to set a high energy tone that reflects the nature of the product. Logo DesignArt DirectionWeb Design Creative Team: Santiago Torres - Creative &amp; Art DirectionMatt Shalinski - CCO Rank MediaProject Website:thearmadillodevice.com <img width="2400" height="1800" width_o="2400" height_o="1800" data-src="https://freight.cargo.site/t/original/i/851c917726bd62dd1e6ac06142aa40ce5899d51594f4942ba9e9cf4317b705d5/book-1.jpg" data-mid="128106576" border="0" src="https://freight.cargo.site/w/1000/i/851c917726bd62dd1e6ac06142aa40ce5899d51594f4942ba9e9cf4317b705d5/book-1.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/f5ceadf50c2a50ad81d242ab27a05e6b12440189196ac102ff59747fa3aca398/arm-w-1.jpg" data-mid="128105198" border="0" src="https://freight.cargo.site/w/1000/i/f5ceadf50c2a50ad81d242ab27a05e6b12440189196ac102ff59747fa3aca398/arm-w-1.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/db56045a7792b659e5ae8806b22f582b56fe5f264a15d5cc50a26d951ed0ea0a/arm-w-m.jpg" data-mid="128105205" border="0" src="https://freight.cargo.site/w/1000/i/db56045a7792b659e5ae8806b22f582b56fe5f264a15d5cc50a26d951ed0ea0a/arm-w-m.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/b6598a550b36ead2584ecbac4ba66ea21d591314121761318a1b3316c75e5b14/arm-w-2.jpg" data-mid="128105200" border="0" src="https://freight.cargo.site/w/1000/i/b6598a550b36ead2584ecbac4ba66ea21d591314121761318a1b3316c75e5b14/arm-w-2.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/1acf9f7b7603d44becd6158dec82c12e382beee6b5848bcce4962a09b0f1f896/arm-w-3.jpg" data-mid="128105202" border="0" src="https://freight.cargo.site/w/1000/i/1acf9f7b7603d44becd6158dec82c12e382beee6b5848bcce4962a09b0f1f896/arm-w-3.jpg" /> <img width="1772" height="1772" width_o="1772" height_o="1772" data-src="https://freight.cargo.site/t/original/i/a159eab3276e959e3c23de474a688203b2f890c2bee618625d7f3a1da78439b7/arm-w-4.jpg" data-mid="128105204" border="0" src="https://freight.cargo.site/w/1000/i/a159eab3276e959e3c23de474a688203b2f890c2bee618625d7f3a1da78439b7/arm-w-4.jpg" /> <img width="2400" height="1800" width_o="2400" height_o="1800" data-src="https://freight.cargo.site/t/original/i/ec341ccf4dd129c1e1b8271f6cc898c44f391103f56b093277c05f15ee9f6150/book-2.jpg" data-mid="128106577" border="0" src="https://freight.cargo.site/w/1000/i/ec341ccf4dd129c1e1b8271f6cc898c44f391103f56b093277c05f15ee9f6150/book-2.jpg" /> https://robodonnell.ca/Enjoy-Your-Day-in-the-Long-Range-Mountains Tue, 28 Dec 2021 22:04:09 +0000 Rob O'Donnell · Branding · Portfolio https://robodonnell.ca/Enjoy-Your-Day-in-the-Long-Range-Mountains <img width="1872" height="1023" width_o="1872" height_o="1023" data-src="https://freight.cargo.site/t/original/i/04a1ec9177d9de8267793a418125f43469aeede31c65986d022435f5eb48c1e7/banner.jpg" data-mid="128429356" border="0" src="https://freight.cargo.site/w/1000/i/04a1ec9177d9de8267793a418125f43469aeede31c65986d022435f5eb48c1e7/banner.jpg" /> Enjoy Your Day in the Long Range Mountains A self-published autobiography/memoir of Stephen G. Bartlett, Enjoy Your Day in the Long Range Mountains was for me an exercise in book layout and design. Hand drawn chapter illustrations accompanied by an uppercase “storytelling” header font creates the visual language to voice the wonderfully entertaining stories found within the pages. Typesetting Illustration Layout Design <img width="2200" height="1467" width_o="2200" height_o="1467" data-src="https://freight.cargo.site/t/original/i/9561db3bca7920a17268442ecc486793f32f2ae32a2f22b4015b550e390d6de1/2.jpg" data-mid="128429258" border="0" src="https://freight.cargo.site/w/1000/i/9561db3bca7920a17268442ecc486793f32f2ae32a2f22b4015b550e390d6de1/2.jpg" /> <img width="1482" height="1467" width_o="1482" height_o="1467" data-src="https://freight.cargo.site/t/original/i/409eb290b94f007aa0eb2f33dbc89536ce5a1124ba010cae8593e78471f88480/1.jpg" data-mid="128429257" border="0" src="https://freight.cargo.site/w/1000/i/409eb290b94f007aa0eb2f33dbc89536ce5a1124ba010cae8593e78471f88480/1.jpg" /> <img width="2200" height="1467" width_o="2200" height_o="1467" data-src="https://freight.cargo.site/t/original/i/5b1c8f40e5a07823ba14d96ba7e4180772c84661dc06514e4acd4796e706acc2/4.jpg" data-mid="128429261" border="0" src="https://freight.cargo.site/w/1000/i/5b1c8f40e5a07823ba14d96ba7e4180772c84661dc06514e4acd4796e706acc2/4.jpg" /> <img width="2200" height="1467" width_o="2200" height_o="1467" data-src="https://freight.cargo.site/t/original/i/85218a352c3d22b0d0cae7d7795eac54f34a45b73ece9c23732e2685a5c6c965/5.jpg" data-mid="128429265" border="0" src="https://freight.cargo.site/w/1000/i/85218a352c3d22b0d0cae7d7795eac54f34a45b73ece9c23732e2685a5c6c965/5.jpg" /> <img width="2200" height="1467" width_o="2200" height_o="1467" data-src="https://freight.cargo.site/t/original/i/7c6e65eaa1ebca55e209755df5291df2b7dee95627ab70290b9f89e6f3dc374f/8.jpg" data-mid="128429272" border="0" src="https://freight.cargo.site/w/1000/i/7c6e65eaa1ebca55e209755df5291df2b7dee95627ab70290b9f89e6f3dc374f/8.jpg" /> <img width="1758" height="1467" width_o="1758" height_o="1467" data-src="https://freight.cargo.site/t/original/i/7ffd2ccc29befe77bf637f2cbf5e579774525eefe4de467a89b91b35ce4b1179/7.jpg" data-mid="128429271" border="0" src="https://freight.cargo.site/w/1000/i/7ffd2ccc29befe77bf637f2cbf5e579774525eefe4de467a89b91b35ce4b1179/7.jpg" />